Campaign Goals

The campaign has the following goals:

  • To record existing knowledge and level of awareness in Cyprus regarding the meaning of RRR in waste management
  • The development and implementation of a communications strategy for Reduction-Reuse-Recycle, which will support the implementation of the Directive Framework on waste and the Waste Management Plan of Cyprus
  • To develop comprehensive communication tools that will enable transfer of knowledge of the RRR concept
  • To monitor project impact on the target audiences